Over many years, management experience at the Marketing Short List has cultivated a "short list" of quality resources in virtually all marketing disciplines. Following are just a few of our accomplishments that depended on smart marketing resources at a good value:

• Completed channel and brand strategy for Kellogg’s cereals
• Developed new packaging for Kraft cheese
• Upgraded internet and extranet websites for Culligan
• Designed CRM loyalty programs for Gerber Baby Foods
• Conducted consumer focus groups for Hewlett-Packard
• Implemented direct mail and e-mail marketing for Britannica Online
• Developed TV, radio and promotions for Culligan dealerships
• Created newspaper and direct mail co-op for Shewin-Williams
• Executed promotional tie-ins with Microsoft and Warner Brothers
• Upgraded Co-Op advertising policies for Burger King
• Initiated point-of-purchase materials for Miller Brewing
• Extended local media for Motorola with value-add negotiating
• Integrated B2B lead generation programs for Nortel
• Extended Rayovac promotion with PR kits and press releases